Binance Labs Announces Rebrand, Looks to Future Investment

Binance Labs announced today that it will be changing its name without providing details on its new direction. The company focused on several of its biggest achievements in 2024, providing clues about its next priorities.
Biotechnology and AI will be particular areas of focus in 2025, but the company is “always looking” to invest in crypto projects with strong fundamentals, such as real-world use or sustainable business models.
Binance Labs rebranding
Binance Labs, a research subsidiary of one of the world’s leading exchanges, discussed this rebranding via social media. Earlier this year, the company conducted research on investment strategies for the impending bull market, and many of its ideas paid off. While announcing the rebranding, the company also summarized its activities over the past year:
“Of the 46 transactions [we invested in]10 relate to DeFi, 7 to AI, 7 to the BTC ecosystem, 4 to Resttaking, 3 to Gaming, 2 to ZK, 2 to RWA and 2 to consumer applications. The remaining investments covered infrastructure – from security to wallet and chain abstraction – and emerging sectors like the Move and DeSci ecosystem,” the group’s statement said.
Particular interest was paid to the MVB program, managed by BNB Chain. Of the “Most Valuable Builder” projects identified by this group, Binance Labs contributed financially to 14 of them. He predicts a favorable year 2025 for a variety of reasons, not the least of which is President Trump’s re-election.
The fund claimed that the most intriguing sectors in 2025 were biotechnology and AI, as well as general crypto/blockchain development. Over the past few months, Binance Labs has invested in several of them, entering the DeSci space with BIO Protocol in November and contributing $43 million to decentralized AI research in August.
Additionally, the group noted that its former CEO Changpeng “CZ” Zhao would be “back in action.” CZ was released from prison in September, but with the condition that he would never return to his old position. Nonetheless, as a free man, he will apparently have an influential presence in the future direction of Binance.
The statement ends by saying that Binance Labs will expand its investment reach after the rebranding. It will extend beyond primary market transactions to “any type of transaction, including liquid secondary, over-the-counter, etc. transactions.” »
Additionally, the organization highlighted its channel-agnostic nature and willingness to invest in any product with sustainable fundamentals that will withstand multiple market cycles.
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