Rockstar’s price point has raised eyebrows, especially in countries such as India, where the Standard Edition will reportedly sell for ₹5,999 and the Special Edition for ₹7,299. Internationally, a starting price of $100 has been rumored, far more than industry standards, while Collector’s Editions may exceed $300.
This aggressive price hike implies that Rockstar is relying on brand value and intense fan devotion. It also fits with wider industry trends, where increasing development costs and inflation are driving top-tier AAA titles to new price limits. Whether or not consumers will adopt or resist this pricing is unclear; however, with , Rockstar is wagering on unparalleled content and endurance to justify the cost.
