Interview with Sean Son, Co-founder & CEO of XerpaAI

Xerpaai guarantees seed financing of $ 6 million led by Ufly Capital Xerpaai, a systematic AI agent focused on AI designed to accelerate the growth of disruptive companies, announced the closure of a seed financing tour of $ 6 million led by Ufly Capital. Funds will be allocated to the development of products and the expansion of companies.
Operational since the beginning of 2025, Xerpaai helps customers with disruptive innovations more quickly thanks to AI and social capacities, which allows them to surpass competitors. The company has already created teams in Silicon Valley, Tokyo and Singapore and generates stable income.
The name Xerpaai is inspired by the Sherpa guides, the professional ethnic group which assists the climbers to conquer Mont Everest. Likewise, Xerpaai’s mission is to allow user acquisition, amplify the influence of the brand and maximize distribution channels for its customers.
1. What is Xerpaai and what problems do it solve?
Xerpaai is a systematic AI agent focused on accelerating the growth of disturbing companies. We help our customers to win on competitive markets by empowering the acquisition of users, amplifying market influence and maximizing distribution channels.
Growth is a continuous cycle of creation of convincing content, distribution through good channels, to collect comments and iterate. Xerpaa produces this whole process by:
Use AI to increase the efficiency of content creation, by reducing what could be weeks of work a few minutes. Take advantage of a network of tens of thousands of kols / kocs and community leaders (collectively, “influencers”) to intelligently match projects with good voices for effective and high impact distribution. Provide complete data comments to help customers refine their growth strategies and even inform products of products.
2. How was Xerpaai’s idea born?
The idea was born from three key factors. First, a clear demand. As a series entrepreneurs, we live through the mantra “continues to grow or die”. We have constantly allocated 30 to 50% of our growth funding budgets, but many activities offered mediocre return on investment. Very innovative products, in particular, require a lot of time and money to educate the market through social relations and advocacy from person to person.
Second, massive market opportunities. For American technological companies, growth is the second expenditure after R&D, representing 20 to 30% of total costs, and for startups, this can reach 40 to 50%. Globally, technological companies spend about $ 600 to $ 1,000 billion per year for growth.
Third, timing and expertise. We have been exploring growth strategies for years. The recent AI boom clearly indicated that we could execute our vision more effectively and on a large scale. We integrated in 2025, integrated models of large-scale AI and consolidated our services, establishing operations in Japan and the United States.
3. You mentioned “Aga”. What is this concept?
AGA means AI Growth Agent. We distinguish “growth” from “marketing”. Marketing is often focused on the brand’s notoriety, with a marketing director responsible for the brand. Growth, however, is purely focused on data, targeting user acquisition, retention and market influence to generate direct trade results. A growth director is involved in the entire product life cycle and is responsible for the results.
For example, in content creation, growth favors competitive comparative analysis and market trends on pure creativity. In distribution, it uses data -based correspondence to optimize conversion rates. We believe that the growth teams will increasingly replace traditional marketing teams, which is why we have launched the concept of AI growth agent.
Who are your competitors?
We have Aponmark, a Silicon Valley mobile technology company founded in 2012 which helps developers of mobile applications to develop and monetize. Applovin was a “Sherpa guide” for the mobile internet era; Xerpaai is the Sherpa guide for the AI era, with a separate accent on social capacities and AI. As AI permeates everything in the years to come, we aim to direct this change. Given the market size, we expect many startups to pursue similar objectives, and they will be our competitors.
5. Why is your team the right one for this project?
It is a natural evolution for us. My co-founder and I excel in growth, in particular through the social relations and the tools of AI. Over the past eight years, we have led product growth with more than 100 million users and supported more than 100 projects. We can now produce these experiences via AI to evolve our efficiency and our impact.
6. Who are Xerpaai’s main customers?
Currently, 80% of our customers come from the blockchain industry and 20% come from general AI startups. We believe that blockchain and AI will fundamentally transform the technology industry, and their “sherpas” will develop alongside them. The two industries are at their beginnings and require significant education on the market – something that our product excels by taking advantage of advocacy from person to person.
In the future, we will serve all innovative industries that require market training. In addition, the KOLS, KOCS and the leaders of the community of our network are also key customers, because they use our platform to monetize their influence and engage their audience.
7. What is your relationship with Ufly Capital, and what are your future financing plans?
Xerpaai managed to obtain funding of $ 6 million from UFLY Capital, the product mainly allocated to the development and promotion of products.
Xerpaa himself is a significant limited partner (LP) in UFly Capital, an active fund managed by experienced entrepreneurs. This substantial self-investment, combined with the support of other LPS and General Partners (GPS) within UFLY Capital, represents a strong collective approval of Xerpaai potential. For the future, Xerpaai plans to soon reach positive cash flows, driven by its robust customers and quickly increase income.
The company explores a private financing tour in 2026 and, if market conditions are favorable, a potential initial public offer (IPO) in the future.
8. What is your relationship with Uxlink?
Legally, Xerpaai is an independent company. However, our companies are closely aligned. Uxlink provides social infrastructure to the growth of the Blockchain and Xerpaai project is an application within its ecosystem. UXLink is a key customer, and many projects in its ecosystem are also our customers. In turn, we are an essential contributor to their ecosystem.
Our shared mission to stimulate growth allows close collaboration between our teams and full support from UXLink.
9. What is your current team structure and your plans for the future?
We maintain a lean team full -time, because AI allows us to work with great efficiency. Our main team is mainly in Tokyo, with members of Singapore and Silicon Valley. As we grow, we plan to expand our sales, compliance and financing capacities, especially in Silicon Valley. We also build a community to exploit collective power and generate more in -depth growth.
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