ImmuTable (IMX) is up 10% today after announcing a partnership with Ubisoft. La Pair publishes a new mobile game based on the “Might and Magic” series as part of Ubisoft’s wider web3 strategy.
ImmuTable plans to extend its game operations after the SEC abandoned an investigation against the company last month. The company has not yet announced more details on this new project.
Ubisoft extends his web 3 business
The past few years have been financially tense for Ubisoft, one of the largest and most popular AAA studios in the game industry. Known for its beloved game series, like Assassin’s Creed, Tom Clancy Rainbow Six, Far Cry, and even more, the studio has been slowly in the blockchain space now.
Ubisoft has not directly established a partnership with immutable before, but he showed a persistent interest in the intersection of web3 and game. The company operated the blockchain technology of Ethereum six years ago, an active and in progress partnership.
Today, the studio has announced a new mobile game, the two parts of which seem optimistic.
“The partnership with Ubisoft is a determining benchmark for immutable. There are clear synergies between the unchanging passport, the unchanging game and Ubisoft Connect.
Earlier this year, Ubisoft was on the verge of tax insolvency. The unsuccessful game titles and the lack of sales almost paralyzed the company. The game community has constantly criticized the studio to force microtransactions without prioritizing gameplay.
However, the success of its latest version, Assassin’s Creed: Shadows, helped Ubisoft to recover somewhat. However, the company still needs additional sources of income to resume momentum.
For Ubisoft, a partnership with immutable could provide the key. Blockchain games dropped slightly in the first quarter of 2025, but it started the year on an inflated market.
ImmuTable, for its part, has a lot to gain from the Ubisoft partnership. The Blockchain Gaming Company received a good opinion from the dry last year, but the commission abandoned its investigation in March.
Shortly after, the company began accelerating its web3 expansion. The Ubisoft agreement is a major achievement, and it has helped push its 10%IMX token:
That said, the press release is very light on the details of the real game and the specific web3 connection. Ubisoft’s announcement calls can and magical “one of the strongest IPs in the game”, but does not mention the role of immutable in the project.
The new title should be a game based on cards with potential rewards supported by Crypto. More details are expected in the coming days.
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