Apple WWDC 25: Tech Giant Doubles Down on Design Over AI, Leaving Several Users’ Expectations Unmet

During the World Conference of Apple Developers (WWDC 25), the technology giant has moved its objective of the planned progress of AI to a major software design overhaul.

The expectations for the great progress of AI, in particular an SIRI reworked and fueled by AI, are not satisfied, leaving a lot disappointed.

Instead of unveiling the highly anticipated “more personalized” SIRI promised to WWDC 24, Apple delayed its version, with the Craig Federighi software engineering indicating that the update needed more time to meet quality standards.

He said,

“As we have shared, we continue our work to offer the features that make Siri even more personal. This work needs more time to reach our high quality bar, and we look forward to sharing more during the coming year. ”

The company announced for the first time the delay in March, deploying leadership by replacing the automatic learning and the strategy of IA John Giannandrea by Mike Rockwell, formerly pro Vision, reporting internal difficulties in keeping the rhythm of IA rivals like Openai, Google and Anthropic.

The lack of progress of AI has aroused concerns among investors, Apple actions are soaking after the event, and users expressing frustration in the face of Siri’s delay behind the personalized GPTs of competitors, multimodal agents and creative co -pilotes.

A user of LinkedIn @Geetansh Pardhi wrote,

“”After watching WWDC, I would give Apple Intelligence A? / ??. Yes, there is a pinch of chatgpt. Yes, Siri obtained a overhaul. But in the big scheme of things … We always have the impression that Apple catches up, does not direct.

“Meanwhile, competitors publish personalized GPTs, multimodal agents and creative co -pilotes at a quick pace. As a person working with AI daily, I find that Siri is still too far from being a reliable assistant. Apple plays long game, of course. But in AI? The game moves faster.”

The founder of the feeling Louis Gleeson wrote,

“It is not the company that dispatched products defining the culture of nowhere. It is a giant giant of the billion dollars who played the catch -up. Steve Jobs said one day:” Innovation distinguishes a leader and a follower. “”

“Right now? Apple looks like a follower. The big movements come from players like Openai, from perplexity and startups that you have not even heard yet. And if Apple does not soon find her product soul, she will not simply lose the relevance in AI. They will lose the next generation entirely. »»

Several others are of the opinion that Apple can get lost in the dust as they continue to drag the field in AI. They stressed that large jumps are made, and Apple seems to be a spectator, who can endanger the iPhone.

Industry analysts, including Daniel Ives of Wedbush Securities, warned that the prudent approach and focused on Apple’s privacy, although admirable, risks losing ground in the rapid movement, potentially threatening the domination of the iPhone.

Ives said,

“Apple must move more quickly in AI space if it wants to remain competitive. Their concentration on confidentiality and prudence is admirable, but the world of technology will not wait.”

While others fear that apple risks will be late because AI becomes more and more central for devices and software in the world, Some industry observers have praised the giant prudent approach of Cupertino as manager.

Instead of AI’s revelations, Apple presented its greatest software design overhaul in a decade, a new elegant aesthetic which it calls the “liquid glass”. The refreshed aspect, characterized by transparency, depth and a fluid visual style, now extends over the entire Apple ecosystem.

Ahead

The accent placed by Apple on the design on AI innovation underlines a strategic fracture, raising questions about its ability to follow a rapid development area. While the technology giant doubles privacy and meticulous innovation, the question remains whether this approach can allow it to keep pace in an industry quickly shaped by AI.