Bitcoin additions to business treasury bills increased during the first quarter of 2025, with industry giants such as Tether and Metaplanet reaching record allowances compared to the previous quarter.
However, recent trade policy announcements in the United States have thrown a shadow on a new accumulation of bitcoin. Beincryptto interviewed Max Shannon, analyst at Coinshares, to explore the sustainability of this trend throughout the year and the probability of a new business adoption.
What companies run the Bitcoin cash accusation?
While the Bitcoin path to the consumer adoption is gaining momentum, more and more companies are expanding their BTC assets or allocate the active to their corporate treasury bills for the first time in 2025.
The first quarter of 2025 stood out, several major players in the industry doing their biggest Bitcoin allowances. TETHER, the largest stablecoin transmitter in the world, has gradually acquired 8,888 BTC since January, bearing its total BTC balance to more than 100,000. During the previous quarter, the transmitter had only added 1,035 to its reserve.
Metaplanet has also increased its allocation efforts. The Japanese company listed on the stock market began to buy Bitcoin in May 2024. In December, Metaplanet had accumulated 1,762 BTC, which increased to 4,046 by March 2025.
While other high -level companies have not defeated their former allocation files, they have considerably widened their Bitcoin supply.
Expand the ranks: from microstrategy to GameStop
The strategy, formerly known as microstrategy, has maintained its consistency with its aggressive accumulation style. So far this year, the company has bought a huge 53,396 BTC.
Meanwhile, Fold Holdings, a financial service company, publicly announced that it had bought 475 BTC in early March, bringing its total accumulation to 1,485.
Companies outside of web3 also join the tendency to acquire Bitcoin.
Two weeks ago, the video game and electronics retailer GameStop announced an update of his investment policy, revealing the addition of Bitcoin as a treasury reserve ratio. Although the company was not immediately committed to buying BTC, speculation is raised to allocate part of its cash flow of $ 4.8 billion to cryptocurrency.
Factors stimulate the adoption of corporate bitcoin
Bitcoin has become more and more attractive for investors looking for an asset to cover themselves against inflation. Given the self-limiting BTC supply, it is not subject to the type of damping which can have an impact on fiduciary currencies.
“Companies understand that monetary inflation is the main reason for the decline in the purchasing power of their balance sheet,” Shannon told Beincrypto.
According to him, this may have led Metaplanet to accumulate record quantities of Bitcoin in the first three months of 2025. Metaplanet has already announced its intention to raise 10,000 BTC by the end of the year.
“For Japanese companies faced with the depreciation of the persistent yen, Bitcoin serves as a coverage of hard assets. In addition, in markets with negative real yields, the BTC offers long -term yields adjusted to risk.
Given the increased concerns about inflation peaks in the United States, Bitcoin has also become more attractive among American investors. The changes in the accounting of digital currencies have also made a more attractive addition to investment portfolios.
The call of new accounting standards
In addition to its value perceived as an inflation coverage, the attractiveness of Bitcoin as a business investment has been further amplified by recent modifications to accounting standards in the United States.
In January, the Financial Accounting Standards Board (FASB) published a new rule that enabled BTC companies in their treasury bills to report the profits on unrealized gains in their digital assets. Instead of waiting for them to have sold their assets, companies can now point out that increasing value as a income in their financial statements.
“The sale of a depreciating fident currency in exchange for a digital hard active ingredient such as Bitcoin which is also liquid and an equivalent in cash ” which can benefit from the new accounting treatment of the FASB (which can also improve the income statement) makes bitcoin an attractive treasure asset,” added Shannon.
Despite its potential for inflation stability, the inherent volatility of Bitcoin can also attract investors with greater risk appetites and businesses aimed at diversifying their assets.
Can Bitcoin volatility be a strategic advantage?
Beta measures the volatility of an action compared to the global market. The higher the beta version, the more volatile the stock.
According to Shannon, the addition of a volatile asset such as Bitcoin to the balance sheet increases the beta version of equity. If the price of Bitcoin increases, the global investor portfolio can mark a significant score.
“This can improve yields for investors and turned out to do so. The volatility of equity also tends to increase, which improves the interest rate on convertible debt, which has an impact on the structure of capital and the cost of capital for the company. Volatility also gives way to options and Shannon, which can increase the volumes of action and make more liquid access, “said Shannon, the volume said.
However, investors can undergo higher potential losses during a bitcoin market. For this reason, the BTC as a treasury actor can be more attractive for companies that seek to diversify or companies large enough to resist the storm.
Bitcoin for specific profitability analyzes
Volatility and increased commercial activity accompanying the adoption of Bitcoin could offer a strategic advantage to specific companies, in particular those with performance problems or in highly competitive sectors.
“Sub-performative or mature companies in competitive markets would benefit from an asset that increases the volatille and the volumes, as well as the beta of equity,” Shannon told Beincrypto.
GameStop is a good example of the first. The T4 2024 profits report of the retailer showed a significant drop in its sales volume.
Despite the worrying financial report, the value of GAMESTOP shares increased by 12% after reporting that it would add BTC as a Treasury reserve asset. Exhibition limited to cryptography should strengthen the company’s financial situation in 2025.
In turn, the perceived robustness of Tether could make it more capable of resisting the volatility of significant Bitcoin prices.
Take advantage of the benefits for Bitcoin: Tether’s financial strategy
As a largest stablecoin issuer, Tether generates substantial income from transaction costs and managing its vast reserves. This financial force could provide a stamp to absorb the potential losses of the drop in bitcoin prices.
Demonstrating this financial capacity, Tether allocates 15% of his quarterly Bitcoin net profits.
“This is similar to the average cost in dollars by allocating 15% of its net operating profits made net for Bitcoin. This is a relatively conservative approach would be better necessary than Bitcoin, ”said Shannon.
Despite its inherent unpredictability, the observed decline in Bitcoin volatility in recent years has supported the justification to include it – even in small quantities – in a well -diverse portfolio.
“Bitcoin has improved yields adjusted at the risk of the 60/40 portfolio since 2017. [It] It always has a risk of volatility that companies may not be willing to absorb, however, volatility has historically trendy and could continue in the future, “added Shannon.
While recognizing the advantages of Bitcoin, Shannon finds that it is increasingly difficult to predict whether the accumulation of business assets will maintain the same rapid pace in the second quarter as at the beginning of the year.
Will market disruption: will business appetite decline?
Although it was only in its second week, April turned out to be a difficult month for the financial markets. The cryptocurrency sector has experienced the most pronounced impact.
The recent celebration of Trump’s release day sent actions on a descending spiral while investors were preparing for an incoming uncertainty. During the two days that followed Trump’s pricing announcements, more than $ 1 billion in long and short positions were destroyed by the volatility of the weekend.
In the midst of this new wave of anxiety, Shannon provides that companies will favor more urgent concerns concerning a new accumulation of bitcoin.
“The longer-term trend indicates an accumulation of additional balance sheet, however, it is difficult to call a quarter during the quarter. Depending on the current volalière of markets and pricing implications on the margins, I suspect that operational problems will be in mind rather than on the accumulation of bitcoin,” he said.
Even after this initial wave of uncertainty has disappeared, macroeconomic conditions will considerably determine the future Bitcoin acquisitions of companies. Bitcoin will also have to remain competitive to encourage these purchases.
“A higher price of Bitcoin should lead to FOMO and to outperformance companies supported by Bitcoin. For this to happen, a certainty of commercial policy is necessary (or in fact a reversal via agreements with business partners) as well as a lower yield of 10 years and is a consolidation or a takeover of the equity markets,” added Shannon.
For the moment, external winds can prevail over Bitcoin accumulation strategies.
An uncertain future
Bitcoin accumulation of companies has reached new heights during the first quarter of 2025, but recent political and economic developments could tarnish future progress.
Until the future of American trade policy and international reactions becomes more certain, the cryptocurrency market will likely experience increased volatility. These circumstances could lead investors and traditional companies to promote a conservative strategy, leading their resources to other priorities.
Only the passage of time will determine the result.
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