What if the first entry point in Web3 did not require a wallet, white paper or even prior knowledge of the crypto? It’s the bet behind Startup warriorsA new reality show launched by Xfounders, which merges the acceleration of startups with Mass Entertainment. Propelled by the Solana, Beincrypto, AWS, Grigon, Antipad, Travala.com and Redotpay foundation, the series was created on March 28.
The show brings together nine web3 startups at the start of the stadium, collectively valued at more than $ 300 million, for a 30 -day offline bootcamp in Bali. During the program, the founders share the same roof, face high challenges and refine their vision before mentors and investors.
What happens when you wrap web3 in a story that deserves to be watched?
For many founders of Startup Web3, the construction of the product is only half of the battle. The real challenge is to make people outside of web3 care. Recognizing this gap, the Xfounders team created Startup warriors. The reality TV format combines integration, narration and acceleration through a medium familiar to the global public.
“Reality TV emissions are probably the most viral, largest, consumed media language, on the world of the world”, ” Nelson LopezCEO of Xfounders, said Beincrypto.
He explained that the public tends to avoid advertisements or educational content on subjects in which they are not already invested. However, when learning is anchored in an emotional history and focused on the founder, they remain engaged and often leave more informed without realizing it.
“So we give a show to the public, and at the end, they were educated on key web3 subjects, in addition, they connected to the path and the solutions of specific startups in the show and have become emotionally with the real founders.”
When delivery of a startup accelerator through a reality TV show format is a bold experience, the co-founder of Xfounders Fedor Erashev sees a broader potential. If the idea succeeds, it could pave the way for a new model of acceleration programs.
“This type of narration can inspire the next generation of entrepreneurs,” added Erashev. “They could see an engineer do something extraordinary and think:” I can do it too. “
With this foundation, the Xfounders team is optimistic about the success of its 1 million views and the construction of a wider audience for future seasons.
Startup warriorsEpisode 1: The founding drama begins far from the conference room
Filmed on site in Bali, Startup warriors’ The first episode does not open with land but with a tea ceremony. Instead of diving into demos of products, the accent moves to people behind the startups. It is a silent and reflective moment when the founders share their personal “superpowers”, ranging from intestinal instinct to adaptability, revealing the various paths that brought them here.
While the emotional depth sets the tone, the stakes degenerate quickly. At the end of the episode, viewers have an overview of what awaits us. The next challenge is a volcano hike at sunrise designed to echo the rise in the construction of a startup.
The first has already won an early traction, reaching more than 450,000 views on YouTube in the days following the release.
XFounders Startup Warriors | Episode 1
Where to look Startup warriors (And what’s going to then)
The first two episodes of Startup warriors are now streaming, with new challenges already underway. Click on the link below to see how the trip starts.
XFounders Startup Warriors | Episode 2
The founders interested in joining the future Xfounders accelerator programs can apply via the official website.
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